The Prada America's Cup men's sneaker, which is part of the Prada identity, is reinvented with new materials and colors that instill it with a new contemporary spirit. Originally designed in the '90s for the Luna Rossa crew, the laced shoe inspired by the sailing world is now presented in a combination of colored rubber and bike fabric. The Prada Linea Rossa logo emphasizes the timeless attitude of this style.